Audi e-tron quattro production kicks off

Mercedes-Benz might have beaten it to a full reveal, but Audi has become the first big-three German luxury manufacturer to put its all-electric SUV into production, announcing the e-tron has officially started rolling off the manufacturing line. The first e-tron quattro – a Catalunya Red example, if we're being precise – left the assembly line in Brussels overnight, ahead of the car's official reveal in San Fransisco on September 17.