Jumat, 27 Juli 2018
SsangYong Australia pushing for seven-year warranty, at least
The head of SsangYong’s new Australian factory-backed subsidiary wants the brand to relaunch in November with a market-leading warranty. The challenge is getting the plan approved by head office in Korea. The goal is clearly to match rival Korean car-maker Kia with a seven-year/unlimited-kilometre warranty; a tactic that has become a powerful tool to smash any lingering misperceptions about the quality of that brand's vehicles.
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